LU Le Petit Chocolate Biscuits, 150 g

Product Information

Le Petit Beurre is a modern take on the brand’s first-ever biscuit, Véritable Petit Beurre, whose oblong shape took inspiration from French tea mats usedin 1880s, when the brand was founded. Minimum life based on 'use-by' date of product. Average life based on last week's deliveries. Life guarantee shown based on delivery tomorrow with the Life guarantee starting the following day. LU was founded in Lille, France in 1846, by Jean-Romain Lefèvre and his son-in-law, Louis-Hippolyte La Pie. The two men set out to create a biscuit with a unique taste and texture, and LU was born. French biscuit brand LU is bringing a flavour of France to the UK with the launch of four delicious biscuit varieties - to coincide with National Biscuit Day celebrations. Carefully crafted to offer biscuit lovers a quintessential taste of France with every bite, the treats use simple authentic ingredients to mirror the original creations.

The main ingredients of Lu Biscuits are wheat flour, sugar, vegetable fat and vegetable oil. All of these ingredients are vegan-friendly, so Lu Biscuits can be enjoyed by vegans. I’m 50 and I’ve been living here longer than I’ve been in France, it’s true. But I’ve spent the first formative twenty years of my life in France. It left a mark on me and the tradition of ‘le gouter’ is part of the things that never left me. It’s like your mother tongue, you never forget it.” The Lu biscuit advert is a popular series of commercials featuring the character of “Mamie Lu”, a wise and witty grandmother who serves as the spokesperson for the biscuits. Mamie Lu is played by French actress and comedian Florence Foresti, who brings a lot of wit, charm, and humor to the commercials. With her strong French accent and humorous delivery, she has become a beloved face of the Lu biscuit brand. The song "Luglio" was also covered by The Tremeloes as "I'm Gonna Try" and by Herman's Hermits as Something's Happening.Le Petit Beurre takes inspiration from the first LU biscuit ever made – the Véritable Petit Beurre – offering a signature taste, it’s a deliciously buttery biscuit with a hint of salt. Its iconic oblong shape took inspiration from French tea mats used at the time. The additional design flourishes carefully reflect the calendar year: 4 corner ears for the four seasons, 52 teeth for each week of the year and 24 indents for the 24 hours of each day

Le Petit Chocolat combines the biscuit with an “indulgent” layer of milk chocolate, while Le Petit Citron is billed as having a “delicate lemon flavour”. It is a cover of the Italian song " Luglio", originally performed by Riccardo Del Turco. [1] The lyrics were adapted into French by Pierre Delanoë.Encapsulating the romance of the French, bakers Monsieur Lefèvre and Mademoiselle Utile put the first initials of their surnames together to create LU. This celebration of passion remains in every LU biscuit made since 1846, transporting consumers to a sun-dappled square in rural Provence. LU continues to stay true to its roots, taking inspiration from its founders’ original recipe and combining it with modern ingredients and flavors. LU’s commitment to quality and taste has made it one of the most beloved brands in the world. LU Le Petit Chocolat Biscuit Design