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MILK Makeup HYDRO GRIP PRIMER

£7.5£15.00Clearance
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This is the ideal formula for anyone who takes their sunscreen seriously (as we all should). Just be sure to use an adequate amount to get full protection benefits or layer it over a dedicated sunscreen. Those with normal or oily complexions will love the mattifying effects of this formula. If you’ve got dry skin, give it a miss and opt for something more hydrating instead. Yotsawimonwat S, Rattanadechsakul J, Rattanadechsakul P, Okonogi S. Skin improvement and stability of Echinacea purpurea dermatological formulations. Int J Cosmet Sci. 2010;32(5):340-346. doi:10.1111/j.1468-2494.2009.00559.x

Don’t be surprised if it’s slightly tinted when it comes out of the tube. The primer imparts a white tint that blends (cast-free) into all skin tones. Be warned that it is heavily scented, so if you’re easily irritated by fragrances in cosmetics, you may want to steer clear of this primer. If you're a fan of brands like Trinny London and Glossier, this will be right up your street, with lightweight, skin-first products that deliver a radiant and effortless glow. Fluhr JW, Darlenski R, Surber C. Glycerol and the skin: holistic approach to its origin and functions. Br J Dermatol. 2008;159(1):23-34. doi:10.1111/j.1365-2133.2008.08643.x If you want to invest in a primer with tons of skincare benefits, that promises to create a smoother-than-silk canvas for your makeup, this is the one. Milk Makeup (otherwise known as the MVP of the beauty industry) is built on the ethos that you should #LiveYourLook, rather than just wear it. Understanding that cosmetics are a way of expressing yourself, the brand dreams up products with powerful pigments and skin-saving ingredients. From fan-favourites (we’re talking about the KUSH Mascara and Vegan Milk Moisturiser, of course) to new arrivals, this covetable collection has your covered.Aloe Barbadensis Leaf Water, Water, Glycerin, PEG-150 Distearate, Alcohol Denat., Polyglyceryl-10 Eicosanedioate/Tetradecanedioate, Diglycerin, PVP, Benzyl Alcohol, Sorbitol, Pullulan, Inositol, Betaine, Carbomer, Maltose, Xylitol, Sodium Hydroxide, Sodium Benzoate, Potassium Sorbate, Sodium Phytate, Benzophenone-4, Dehydroacetic Acid, Phenoxyethanol, Agave Tequilana Stem Extract, Sodium Hyaluronate, Niacinamide, Propylene Glycol, Panthenol, Vegetable Amino Acids, Cannabis Sativa (Hemp) Seed Extract, Opuntia Ficus-Indica Flower Extract, Prunus Avium Flower Extract, Citric Acid, Benzoic Acid, Yellow 5 (Ci 19140), Blue 1 (Ci 42090), Red 33 (Ci 17200)

Priming your skin ahead of make-up application is pretty essential in our beauty books – and, it seems Milk Makeup’s, too. Designed which hemp-derived cannabis seed extract, the Hydro Grip primer harnesses the power of blue agave extract for all-day hydration and hold. Delivering an invisible layer that grips on, the green-tinted, vegan formula blends clearly into skin and is works on all skin tones and types. Oh, and did we mention it’s free from the nasties (think parabens, oil, silicone, fragrance and gluten), too? Dos Santos Nascimento LB, Gori A, Raffaelli A, Ferrini F, Brunetti C. Phenolic Compounds from Leaves and Flowers of Hibiscus roseus: Potential Skin Cosmetic Applications of an Under-Investigated Species. Plants (Basel). 2021;10(3):522. Published 2021 Mar 10. doi:10.3390/plants10030522 Active ingredients: Hemp-derived Cannabis Seed Extract, Blue Agave Extract, Aloe Water, Hyaluronic Acid

Fenty Beauty’s Pro Filt'r Mattifying Primer is a great option for combination-to-oily skin. If you’re prone to acne or breakouts, its oil-free formula will help keep your complexion clear. Note: the primer has a subtle sweet scent. So if you’re sensitive to fragrance or just don’t love the concept of your primer having a smell, keep that in mind before buying.

Honest Beauty’s Everything Primer is EWG (Environmental Working Group) Verified, which means it’s free from EWG’s known chemicals of concern and adheres to strict health standards. The clean formula employs micronized bamboo powder which creates a blurring, smoothing effect, and dries with a matte finish, making it a great option for blemish-prone skin. Infused with both silk extracts and silk powder, this velvety balm makes your skin quite literally feel as smooth as silk. Ideal for all skin types, the multi-tasking formula (it can be used on eyes, lips, and face) helps to minimize shine and offers a soft-focus finish that blurs the look of imperfections and fine lines. It also contains pollution-fighting natural actives like camellia sinensis leaf extract meant to not only repair immediate damage but also strengthen the skin barrier to protect against future damage. Plus, it contains the brand’s signature Hadasei-3, a trinity of Japanese superfoods, green tea, rice, and algae – antioxidants that leave skin soft and radiant. Something to keep in mind is that the formula contains talc, an absorbent mineral that the American Cancer Society says may be carcinogenic. It’s a controversial ingredient that some people prefer to avoid altogether. Who It’s For Keen MA, Hassan I. Vitamin E in dermatology. Indian Dermatol Online J. 2016;7(4):311-315. doi:10.4103/2229-5178.185494 About the brand: Known for its high-performing, vegan products, Milk Makeup has been a disruptor in the beauty industry for the past several years. Designed for self-expression and an active lifestyle, many Milk products are multifunctional and aim to inspire creativity without any harmful ingredients. About My Skin: Acne-prone and sensitiveOne thing we wish we could change is the pot. Although it's an adorable addition to any vanity, it’s not the most hygienic — use the included spatula, or be sure to wash your hands before using it to avoid contamination. The applicator is a tube with a pump which we appreciate as it allows for the right amount of product to come out every time. Two pumps covered our faces perfectly, prepping our skin for makeup by taking away any excess shine.

França K. Topical Probiotics in Dermatological Therapy and Skincare: A Concise Review. Dermatol Ther (Heidelb). 2021;11(1):71-77. doi:10.1007/s13555-020-00476-7 We found that it has a Vaseline-like consistency and provides the perfect amount of hydration with help from moisture-boosting avocado oil and echinacea root. Additionally, anti-inflammatory hibiscus flower and rosemary leaf extract reduce redness and aid exfoliation. Who It’s For Koch W, Zagórska J, Marzec Z, Kukula-Koch W. Applications of Tea ( Camellia sinensis) and its Active Constituents in Cosmetics. Molecules. 2019;24(23):4277. Published 2019 Nov 24. doi:10.3390/molecules24234277Prior to its UK launch, the brand reportedly amassed a 17,000-person waiting list – the largest in Cult Beauty's history – while a pop-up shop in London also received thousands of visitors. You don’t have to spend a ton of money to get a quality face primer. Case in point: This creamy primer smoothes skin, giving it a soft-focus finish for a little over 15 dollars. Not only does it work well under makeup, but it’s formulated with anti-inflammatory marshmallow root extract which makes it ideal for those who need a little extra skin soothing. We were impressed with its quality, especially given the price. We loved its even consistency that left behind no residue. Plus, it absorbs into the skin completely after a few minutes, creating a soft, hydrated canvas for your makeup.

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