30

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Oh My God", produced by Kurstin, was written during a period of time when Adele's anxiety was subsiding. On 13 October 2021, Adele officially announced the album title as 30 and 19 November 2021 as the release date. The song is about falling in love in a long-distance relationship and the excitement that comes with it. More than 500,000 vinyl LPs of 30 were manufactured in the months leading up to the release, as Sony Music removed other albums from its overseas pressing plants, which was a factor along with the pandemic.

On Metacritic, which assigns a normalised score out of 100 to ratings from publications, the album received a weighted mean score of 88 based on 23 reviews, indicating "universal acclaim". Adele's 30 already claims the UK's biggest opening week of 2021 on the Official UK Albums Chart, overtaking ABBA's Voyage". Critics praised the rawness and intensity of the subject matter and the lyrical themes about hope and acceptance.

The latter was inspired by Breakfast at Tiffany's, which was played on mute during the recording sessions. V. Club considered 30 Adele's homage to Amy Winehouse and a "thank you" for her impact: "As Winehouse did on Back To Black, here Adele also navigates the grief that comes with breaking the ties of love, washing herself in heartache. ranked at number two on the 2022 Billboard 200 Year-End chart, as well as number one on the 2022 Billboard Top Album Sales Year-End chart.

The album was nominated for two Grammy Awards, including Album of the Year, and it won the Brit Award for British Album of the Year at the Brit Awards 2022, making Adele the first solo artist in history to win the award three times. Offizielle Deutsche Jahrescharts: "Layla" ist erfolgreichster Hit 2022, Rammstein räumen bei den Alben ab" (in German). also outsold the other 100 best-selling albums that week combined, as well as the other top 10 best-selling albums that week combined and tripled. The album opens with "Strangers by Nature", a cinematic song featuring organs, strings and mournful lyrics.is the first new music from Adele since the release of her third studio album '25' in November 2015. On 22 November 2021, the Official Charts Company reported that 30 logged more sales than the rest of the chart's top 40 combined within just the first half of its opening week.

Later that week, Adele became the first person to simultaneously appear on the covers of both British and American Vogue publications in the same month. On 4 November, Consequence reported that the production of vinyls for 30 had contributed to "a major delay" in the vinyl industry. Adele currently outselling rest of the Top 40 combined as 30 heads for Official Albums Chart Number 1".

Adele had begun working on the album in 2018 and collaborated with producers such as Greg Kurstin, Max Martin, Inflo, Tobias Jesso Jr. Adele Floats Through a Forest, Flirts with 'Insecure' Star Kendrick Sampson in 'I Drink Wine' Video". ventes en une semaine : avec "Civilisation", Orelsan bat tous les records et devance largement Adele" [138,929 sales in one week: with "Civilization", Orelsan breaks all records and is well ahead of Adele]. It debuted at number one with 261,000 copies sold, while Adele charted three of its tracks on the Official Singles Chart's top five simultaneously. The Independent critic Annabel Nugent thought it was distinguished because of its inclusion of optimistic love songs, unlike her previous albums.

On 18 October 2020, Adele confirmed she would be hosting the 24 October episode of Saturday Night Live, reinvigorating fans' hope that new music would be imminent. Adele received four nominations at the Brit Awards 2022, winning three: British Album of the Year for 30, Song of the Year for "Easy on Me", and Artist of the Year. It debuted at number two on the Official Singles Chart, behind "Easy on Me", and number five on the US Billboard Hot 100. The album's fourth track, "Cry Your Heart Out" is an uptempo piano-driven song, contrasting with its lyrics about depression and anxiety, but also the feeling of relief.The Wall Street Journal believed that 30 "largely came and went" compared to Adele's previous albums.