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Posted 20 hours ago

Aunt Jemima Pancake Syrup 710ml Pack of 2

£9.9£99Clearance
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A new day rooted in the brand’s historic beginnings and its mission to create moments that matter at the breakfast table. A typical magazine ad from the turn of the century created by advertising executive James Webb Young, and the illustrator N. The marketing legend surrounding Aunt Jemima's successful commercialization of her "secret recipe" contributes to the post-Civil War nostalgia and romanticism of Southern life in service of America's developing consumer culture—especially in the context of selling kitchen items. Personalised advertising may be considered a “sale” or “sharing” of information under California and other state privacy laws, and you may have a right to opt out. The commitment we’re making is a reflection of our broader PepsiCo values of diversity and inclusion and support of the Black community,” PepsiCo said.

Quaker Oats, which has been owned by PepsiCo since 2001, announced its decision on Aunt Jemima days after a TikTok video describing the brand’s history was shared widely on social media. Quaker Oats is releasing a new name and logo for its “Aunt Jemima” products, finally retiring the racist stereotype that has adorned its pancake mixes and syrups for decades. In a statement to ABC News, PepsiCo said, "This is a sensitive matter that must be handled thoughtfully and with care.She was employed as a cook in the home of a Quaker Oats executive and began pancake demonstrations at her employer's request. I knew people didn't realize that those were real people and, you know, to phase them out, would kind of erase their history,” Harris said.

She was slimmed down from her previous appearance, depicting a more "svelte" look, wearing a white collar and a geometric print "headband" still resembling her previous kerchief. At that World's Fair, and for decades afterward, [32] marketers created and circulated fictional stories about Aunt Jemima. Although depictions vary over time, they are similar to the common attire and physical features of "mammy" characters throughout American history. The name and image of Aunt Jemima were drawn from the histories of both American slavery and minstrelsy. Although innovative, the product, which bore the company’s name and the likeness of a smiling Black woman, was not a success, and Rutt and Underwood sold the firm in 1890.Keep in mind that anyone can view public collections - they may also appear in recommendations and other places. As we work to make progress toward racial equality through several initiatives, we also must take a hard look at our portfolio of brands and ensure they reflect our values and meet our consumers' expectations.

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